Classifying trust/distrust relationships in online social networks

Bachi G., Coscia M., Monreale A., Giannotti F.

Social Network  Graph Theory  Trust 

Online social networks are increasingly being used as places where communities gather to exchange information, form opinions, collaborate in response to events. An aspect of this information exchange is how to determine if a source of social information can be trusted or not. Data mining literature addresses this problem. However, if usually employs social bal- ance theories, by looking at small structures in complex networks known as triangles. This has proven effective in some cases, but it under performs in the lack of context information about the relation and in more complex interactive structures. In this paper we address the problem of creating a framework for the trust inference, able to infer the trust/distrust relationships in those relational environments that cannot be described by using the classical social balance theory. We do so by decomposing a trust network in its ego network components and mining on this ego network set the trust relationships, extending a well known graph mining algorithm. We test our framework on three public datasets describing trust relationships in the real world (from the social media Epinions, Slashdot and Wikipedia) and confronting our results with the trust inference state of the art, showing better performances where the social balance theory fails.

Source: International Conference on Privacy, Security, Risk and Trust 2012 and 2012, pp. 552–557, Amsterdam, 3-5 September 2012

Publisher: IEEE, New York, USA

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